Why we built Narrative Ops
Most early-stage B2B startups do not fail because the product is weak.
They fail because the buyer cannot answer three questions fast:
1. What do you actually do?
2. Why you (not the category)?
3. What’s the safest next step?
When those answers are unclear, everything suffers:
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website traffic doesn’t convert
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outbound gets ignored
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sales calls stall
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the team improvises the story
Narrative Ops fixes that gap with productised sprints.
What we do
We connect three things most teams treat separately:
Positioning (story) + Conversion (site + CTA path) + Distribution (outbound + founder demand)
That’s how pipeline compounds.
What makes Narrative Ops different
Pipeline-first
We optimise for replies, demos, and sales progression.
One system, not one-off assets
Website, outbound, and sales story match.
Fixed scope, fast delivery
5, 7, 10, and 14-day sprints.
Offer and proof engineering
Claims are tied to evidence, not adjectives.
Teardown-led
We show you the 5 fixes first, then we ship.
Founder-friendly execution
Minimal meetings. High output. Clear handoff.
Who we serve
Narrative Ops is built for:
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B2B founders (seed to Series A) who need pipeline now
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Small GTM teams doing founder-led sales
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Trust-heavy categories where proof matters
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Teams with traffic or outbound activity, but weak conversion
Principles we build by
Clarity beats cleverness
If the buyer can’t repeat it, it’s not positioned.
Proof beats claims
If you can’t prove it, don’t lead with it.
Safe next steps convert
A CTA ladder beats “book a demo” everywhere.
One story everywhere
Your website, outbound, and calls should reinforce each other.
Ship fast, then improve
Momentum is a strategy.
How we work
Frequently asked questions
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© 2026 by Narrative Ops.