

This is for you if…
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Sales calls feel different every time.
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Your deck is a feature tour, not a decision story.
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Deals stall on the same objections (price, risk, implementation).
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Your team can’t explain “why you” in one minute.
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You want a repeatable sales motion without building a full sales org.
Why deals stall (even with a good product)
Your story is unclear, so the buyer delays.
Your deck explains, but doesn’t frame the decision.
Objections are handled ad hoc, without proof.
Discovery questions don’t qualify properly, so calls waste time.
Follow-ups are weak, so momentum dies after the call.
What you’ll have at the end (sales-ready assets)
1) Core talk track (call flow)
A structured sales narrative your team can repeat:
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Context + why now
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The category problem (what breaks today)
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Your wedge (why you, not the alternatives)
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Proof points (credibility where it matters)
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How it works (simple, not technical overload)
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Next step close (clear and confident)
2) Deck storyline (structure that sells)
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Recommended 10-slide storyline
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Slide-by-slide purpose and copy guidance
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Where proof belongs (logos, metrics, case snippets)
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What to remove (buzzwords, feature dumps, filler)

3) Objection handling pack (top 10)
For each objection:
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What the buyer is really worried about
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A short answer (tight)
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Proof cue (what to show)
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Next question (to keep control)
4) Discovery + qualification script
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Discovery questions aligned to your ICP
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Qualification criteria (good fit vs bad fit)
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“Next steps” script to reduce ghosting
5) Follow-up templates
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Post-call recap email template
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Proposal follow-up nudges
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“Not now” nurture message

How the 7 days work
Days 1–2
Diagnose
We review your current deck, call notes (if available), and your most common objections.
Days 3–5
Build the story
We create the talk track and deck storyline that frames the decision properly.
Days 6–7
Objections + discovery + follow-up
We package objection handling, discovery script, and follow-up templates into a clean enablement kit.
What we need from you
Your current deck (even if it’s messy)
Who you sell to + typical deal size
Top objections you hear (or lost deal reasons)
Any call notes/recordings (optional but useful)

This is not a fit if…
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You want a designed deck from scratch (Lite is storyline + copy guidance).
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You have zero clarity on ICP or wedge (positioning should come first).
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You need a full sales playbook across multiple personas (full scope project).
Frequently asked questions
Want sales calls that move forward?
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